A WARRINGTON woman is leading the drive to get more people in the town into golf after landing a role with the sport’s governing body.
Alison Lysons, who lives in the town with partner Patrick, is one of England Gold’s new development officers.
She will support the work of clubs and driving ranges in Cheshire and across the country to help attract more players, increase membership and develop stronger clubs.
“Golf is great because it can be played by all age groups and abilities and offers great health benefits, allowing participants to improve their fitness in a fun and sociable way,” said Lysons, whose previous roles include working as a development officer at Women’s Running Network, England Athletics and Badminton England.
“I’m looking forward to getting to know and work with all the golf clubs and ranges in the county.”
The county’s golf facilities are already backing a national campaign launched by England Golf, which has put in place a wide-ranging strategic plan which runs until 2017.
‘Raising our Game’ includes supporting clubs as they seek to introduce newcomers to the sport through coaching for beginners and providing a positive pathway into club membership.
The work going on in Warrington and Cheshire sees the Cheshire Union of Golf Clubs and the Cheshire County Ladies Golf Association working closely with the area’s PGA professionals.
The formation of the new Cheshire Golf Development Group will focus attention on attracting people to the sport and providing the right support for clubs as it looks to build on the work of the previous County Golf Partnership.
Lysons, alongside fellow new recruit Sean Hammill, will work with England Golf regional manager Iain Lancaster to develop and deliver national initiatives and programmes to make golf more accessible to people of all ages and abilities.
This includes supporting clubs with two initiatives - the Get into Golf campaign and the achievement of the GolfMark standard. Both promote a more inclusive and friendly approach towards newcomers, ensuring they can play golf regularly.
The two CDOs will also support clubs in areas like the retention of existing members.
Alison, originally from Widnes and who now lives in Warrington with partner Patrick, has previously worked as a development officer for Women’s Running Network, England Athletics and Badminton England.
Lysons, a former member at Widnes Golf Club, will support clubs in Cheshire West and Chester, Warrington and Wirral Hammill will support clubs in Cheshire East and Stockport.
Both are keen to engage with clubs and facilities across Cheshire and ask clubs to contact them to arrange meetings.
Clubs will benefit from the additional support on offer as they seek to retain and recruit new members and increase regular participation.
Lancaster added: “The additional capacity shows the commitment of England Golf to ensure a healthy future for the sport and will enable us to support more clubs across Cheshire, driving the More Players, More Members and Stronger Club elements of the Strategic Plan.
“The Golf Development Group will also begin to create a County Plan for Golf, which will serve to benefit the sport across the area.
“This is an exciting development and will see the new group build on the foundations laid down by the County Golf Partnership to make it even easier for people to give golf a go in Cheshire and to enjoy the many health and social benefits the sport can bring, particularly as a member of a club.”
David Durling, chairman of the Cheshire Golf Development Group, said: “The Development Group is delighted to have Alison and Sean on board.
“They bring with them skills and experience that will be a great assistance to all of our clubs in Cheshire.”
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